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Izzy Sarrafzadeh

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Dr. Squatch x Alex Honnold

Instagram Post

Alex's Clip of the Thumb War Recap

Built Alex Honnold's partnership with Dr. Squatch including the Free Solo Scrub limited edition product launch and a buzz-worthy PR stunt of Alex "quitting" climbing to pursue his dreams of thumb wrestling.

220919-Alex-Honnold-084

220919-Alex-Honnold-084

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